Item Coversheet

STAFF REPORT - CITY COUNCIL/SUCCESSOR AGENCY/PUBLIC FINANCE AUTHORITY

Subject:Information regarding Revenue Projection for an Increase to the Transient Occupancy Tax
Meeting Date:April 25, 2019
From:Marissa Trejo, City Manager
Prepared by:Jasmin Bains, Financial Services Director


I.    RECOMMENDATION:

Staff has no recommendation.  This item was requested as a future agenda item by Councilman Adkisson.  

II.    BACKGROUND:

The Transient Occupancy Tax for the City of Coalinga is 6%.

III.   DISCUSSION:

Staff was requested to calculate the revenue increase if the Transient Occupancy Tax was increased to 12%.  Based on a survey of Fresno County cities the average Transient Occupancy Tax is 9%.  

IV.   ALTERNATIVES:



V.    FISCAL IMPACT:

The projected revenue if the tax is increased to 12% would be $44,695, which is an increase of $22,348.  The cost of the election would be approximately $55,000 during a non election year and approximately $25,000 during an election year.  
ATTACHMENTS:
File NameDescription
TOT_Increase_Analysis_2019.pdfTOT Increase Analysis 2019